Apex Level Consulting helps trade and field service businesses implement and master the platform that run their day-to-day operations
Our Services
AI-Driven Efficiency
AI does the busywork, so you can focus on growing the business
Forms and Reports
Health Check Assessment
An honest look under the hood; what's working, what isn't.

We help trade and field service businesses get more from their job management systems - through training, smarter reporting, and practical AI-driven efficiency.
Our values
Innovation
Integrity
Empathy
About Me
Starting out as a Trainer in 2016, I had the privilege of working shoulder-to-shoulder with small to medium trade businesses, helping them implement a solution that was truly changing the way they operated. Those days gave me a front-row seat to the realities of the industry - from kitchen tables and site containers to the back of utes and corporate boardrooms.
What I loved most was seeing the transformation. Watching businesses move away from paper-based processes, streamline their operations, and gain more control over their future wasn't just rewarding - it was addictive. Seeing the impact firsthand is what sparked my passion for helping businesses grow through technology.
When the opportunity came up to move into Sales, it felt like a natural next step. It allowed me to work directly with business owners, understand their challenges, and show them how Simpro could become the operational backbone of their business.
For me, it was never about selling software. It was about helping people create better businesses, build stronger teams, and give themselves the freedom and confidence that comes from having the right systems in place.
More than 10 years later, after helping onboard Simpro into hundreds of trade businesses, that passion hasn't changed. I still get the same satisfaction from connecting business owners with the right technology to support their growth, their goals, and their success.
Because at the end of the day, it's all about getting to the Apex Level

